Midsummer Scream is a large scale convention celebrating the spirit of Halloween and horror, drawing thousands of guests to Southern California for a weekend of thrills and chills. As an attraction designer in their Hall of Shadows, I was tasked with building a Halloween themed display, collaborating with the events producers as well as long beach convention center, and working within the events constraints. In the end, my team constructed a 20'x24' halloween display with animated characters, custom set pieces, and a 16' long blacklight mural.
Display concept art. Sketch-up overlay done in Adobe Photoshop
Character work
